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The words, "The End" against a colourful backdrop.

Elements of Strategy, Part 5: The Walking Dead

Part five of a series, “Elements of Strategy.” Check back each week for more insights. I remember seeing a contract posting for a digital strategist, which was pretty formulaic, except for one line: “Once...

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Why Facebook Isn’t Going Anywhere

Collective rage against Facebook has become deafening over the last six months. It stands accused of killing everything from our attention span to journalism, to democracy itself. It’s been blamed for helping Russia subvert the...

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Showering with Siri

Why do the best ideas always pop into our heads when we’re in the shower with a face full of soap? Why do the lightning bolts always strike when we’re unable to write them...

Chess pieces on a board

The Secret to a Great Strategy

A great strategy does several things which aren’t obvious to a junior strategist: It takes account of an organization’s power structures, the ones that set direction, make the big decisions, and which need to...

A hipster with glasses and a bow tie.

Little Data: Bringing Sexy Back

Forget about big data for a moment: it can seem like a mountain peak viewed from afar, a daunting, mist-shrouded goliath in the distance. Like a mountaineer contemplating a climb, tech-heads like you and...

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Why the TTC can’t wish the trolls away

A Toronto Transit Commission (TTC) union recently tried to shut down the @TTCHelps customer service Twitter account. The union is upset over “the barrage of hateful tweets directed at particular employees” on Twitter, including “photos...

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Social media behaves like a two-year-old

Social media vs. child-rearing I don’t have kids, but I’ve observed them intently over the course of my 40-odd years (watching six nieces and nephews grow up gives a bachelor about as much insight...