The Cavalry’s not Coming to Save Social
Business leaders often don’t “get” social media. It’s frequently treated as just another marketing channel, a way to push promotions and messages. This is often chalked up to a lack of understanding of the...
Tagged: media
It’s Time to Regulate Facebook
Facebook has become an essential utility, and a dangerous one at that. Western democracies can’t afford to let it run unchecked any longer: it’s time to regulate it, like we do with any other...
Building your career with social media
Building your career with social media. Social media is one of the most powerful tools for building your career through the power of your own brand. But where to begin? Here are some tips...
Stop screwing up your Facebook reach
A friend recently posted the following link, “Facebook officially kills organic reach for brands,“ and asked somewhat sarcastically (I hope) when he could kill his company’s Facebook page as a result. However, a funny thing happened...
