When being an elephant isn’t enough
When companies try to copy others’ successes by only adopting the surface trappings of that success, they end up like an elephant in a circus act. The elephant is still an elephant. Its desire...
Essential digital
When companies try to copy others’ successes by only adopting the surface trappings of that success, they end up like an elephant in a circus act. The elephant is still an elephant. Its desire...
Organizations say they want strategies. I create strategies for the digital side of their businesses, whatever that business may be. Unfortunately, when you scratch the surface you find that a lot of organizations don’t...