MarkFarmer.net Blog

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Showering with Siri

Why do the best ideas always pop into our heads when we’re in the shower with a face full of soap? Why do the lightning bolts always strike when we’re unable to write them...

Chess pieces on a board

The Secret to a Great Strategy

A great strategy does several things which aren’t obvious to a junior strategist: It takes account of an organization’s power structures, the ones that set direction, make the big decisions, and which need to...

A hipster with glasses and a bow tie.

Little Data: Bringing Sexy Back

Forget about big data for a moment: it can seem like a mountain peak viewed from afar, a daunting, mist-shrouded goliath in the distance. Like a mountaineer contemplating a climb, tech-heads like you and...

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It’s Time to Regulate Facebook

Facebook has become an essential utility, and a dangerous one at that. Western democracies can’t afford to let it run unchecked any longer: it’s time to regulate it, like we do with any other...

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Why Canada Will Fail at Innovation

A recent Globe & Mail article described the stark choices facing commodity producers such as Canada in a world where commodity prices have been depressed for years, and look to remain so for the near future....

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Why the TTC can’t wish the trolls away

A Toronto Transit Commission (TTC) union recently tried to shut down the @TTCHelps customer service Twitter account. The union is upset over “the barrage of hateful tweets directed at particular employees” on Twitter, including “photos...

Picture of a child eating something unidentifiable (ice cream?)

Social media behaves like a two-year-old

Social media vs. child-rearing I don’t have kids, but I’ve observed them intently over the course of my 40-odd years (watching six nieces and nephews grow up gives a bachelor about as much insight...

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Bots will disrupt recruiting in four to seven years

Social media, bots and why you’d better start coming up with content right now. Facebook announced a new strategic priority last week: bots. It’s doubling down on the technology, predicting that bots will start replacing apps...

The robot from the movie "Terminator 3"

Will you lose your marketing job to a machine?

Marketing Automation: the Death of Your Gig? Every day, machines are discovering exciting new ways to eliminate jobs through the wonders of automation. The latest robots are able to ship boxes, drive 18-wheelers and kill...

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The Death of Flash: Lessons in Community & Democracy

The Death of Flash What an obsolescent programming interface can teach you about democracy and community. I started programming in earnest in 2001, using (among other things) a now largely defunct technology called “Flash.”...